Ankita Bisht Store

Tech

WooCommerce

Category

Ecommerce, WooCommerce

Timeline

Four Weeks

Created by

Firmtable

Tech

WooCommerce

Category

Ecommerce, WooCommerce

Timeline

Four Weeks

Created by

Firmtable

Case Study

Ankita Bisht is a luxury women’s-wear label offering handcrafted, made-to-order pieces designed for modern Indian celebrations. As the brand grew, it became essential to provide more flexibility to customers making high-value purchases, especially for custom outfits. To support this, we integrated a Partial Payment System into their WooCommerce store. This feature allows customers to pay an initial booking amount at checkout and settle the remaining balance before delivery. It is selectively enabled on specific products, such as bridalwear or tailored pieces, ensuring it fits the brand’s operational workflow. We added a new custom order status – “Partially Paid” – to help the team manage and track such orders efficiently. Automated emails are triggered for the remaining payment, along with clear post-purchase communication and optional WhatsApp support. The system improved the buying experience, offering customers the confidence to place orders without upfront pressure, while maintaining the brand’s premium service standards. It also helped reduce drop-offs during the decision-making stage, especially for custom or high-consideration pieces. By blending convenience with personal service, this feature added a layer of trust and flexibility to Ankita Bisht’s digital storefront—aligned with its boutique brand values.